Designwards is...

Strategy

Strategy

Implementing the right strategy for a product launch and its correct positioning in the market is crucial. Through an accurate study of the brands we work with, a thorough market research and a deep benchmark analysis, we help our clients to place their products in the right market and distribution channel. Our aim is to reduce the initial investment risk, related to new productions.

How we work

Strategy

Focus on Users and Trends

Search for trends
User testing
Market dynamics

Market and Competitors

Brand analysis
Product positioning
Product benchmark

Strategy

Idea scouting
Brand identity
Design strategy
Marketing

How we work

Strategy Process

01

Brand Analysis

Brand Identity
Brand awareness
Brand positioning
Brand loyalty
Brand equity

02

Strategic Analysis

Competitive analysis
Product positioning
Product benchmarks

03

Market Identification

Identification of the market
Identification of the right sales channels

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